Benefits Of Facebook Ads That You Need to Know

Do you ever wonder if all the Facebook ads you see in your news feed are effective? It’s especially interesting considering that sometimes you find them to be annoying and a total nuisance. In actuality, they can work wonders and if you’re a business owner, you should think about getting on board, because you might […]

Pinterest Marketing 101: Basics for Business in 2020

  Many people recognize Pinterest as a cool photography database, but it’s much more than that. If you are a business owner, you should start to think about Pinterest marketing in your growth and social media strategy. It’s still less popular than Facebook and Instagram, so you can reach more users without paying a penny. […]

Boost Post Engagement: BWD’s Proven Tips!

Let’s picture this. You had a meeting with a client in a beautiful hotel in the middle of Sandton city. Just after the meeting, you decide to take a picture of the city from a window. A beautiful aerial shot of the city. “Perfect for Instagram,” you say. You put your favourite preset on it […]

Comprehensive guide on selecting the right social platform

Figuring out the right social media platform for your business can lead your business to riches, or lead you down a long winding road that leaves you in the middle of nowhere. To put it simply: You need to get it right straight away. And there are ways that will help you work out which […]

Does Social Media Influence Buying Behaviour?

Social media has become an indispensable tool for consumers online in this day and age. It’s no surprise that all kinds of businesses have turned to social media to find and connect with their target market. The figures don’t lie either: consumers are 71% more likely to make a purchase based on social media referrals.  […]

Paid Social Media: Fast Track to Business Growth

Law firms who want to make a big impact in a highly competitive market will often find it is at the marketing stage where things get toughest. For small and medium-sized firms, lacking the famous brand names or in-house marketing departments of the large players, this is particularly so. Of course, there are many ways […]

Social Media’s Impact and BWD’s Insights.

Where and how did it all begin? The earliest forms of advertising included simple signs that merchants put over their doors to inform the public about what was for sale inside. Posters, pamphlets, and handbills began appearing in England following the invention of movable type in Germany around 1450. Advertising became a part of newspapers […]

Hashtag Marketing On Social Media: History And All Tactics

Hashtag marketing is so common now that most business owners and marketers view it as a regular thing. However, back in the day, not many people even understood the concept of hashtags and what you should use them for. Moreover, there were probably only several people who figured out how to use hashtags for marketing […]

Best Social Media Tools To Grow Your Business In 2020

  Gone are the days of relying on the door to door marketing, making face to face pitches to customers. Relying on television, print ads, and commercials are not enough to gain your audience’s attention. It’s the age of social media. If you want to succeed in there there are plenty of social media tools […]

8 Reasons Why Digital Design Matters on Social Media

Social media is an ongoing evolution with platforms accountable for different consumption habits or various forms of communication. It is without a doubt that such platforms are always coming up with innovative twists to existing or new features to add to the different dimensions of the platform, platforms such as Instagram, Facebook, Whatsapp, etc. These […]